Presentation Design

As a Studio Artist at Inizio Evoke, I took on the duty of creating a number of presentations that were intended to tell engaging stories, present facts in an accurate manner, and guarantee eye appeal. These presentations were created while adhering to set branding rules. The goal was to provide the viewer with a professional and visually appealing experience while also adding a storytelling element.

Presentation Design

Branding, Illustration, Data Visualization, Layout, Animation

Company

Inizio Evoke

Tools

Microsoft Powerpoint, Keynote, Adobe Illustrator, Adobe InDesign

Role

Studio Artist, Lead Designer

Deliverables

The presentations below are a few select examples that I made for the internal brands of Prothena Biosciences, Gilead Sciences, and Edwards Lifesciences. These presentations served as conference materials, internal communications tools, sales decks, and cover a wide range of topics for a variety of audiences.

I made sure that the visual identity of the presentations was consistent and unified by strictly following the brand requirements. I also created animations in Powerpoint or Keynote (to ensure smooth transitions for the client) to add visual interest and liveliness to the presentations. In a few cases, the first drafts were sent to me, and I oversaw thorough design revisions to improve the visual appeal and overall presentation quality.

Gilead Sciences - DESCOVY for PrEP Healthcare Professional Product Opportunity Assessment

DESCOVY for PrEP (pre-exposure prophylaxis) is a once-daily prescription medicine for adults and adolescents at risk of HIV. In collaboration with the Keith Haring Foundation, this deck utilized a lot of custom created icons and illustrations to match the vibrant style of Keith Haring's artwork. This was an exercise in using a cartoon style but maintaining a corporate look that matched brand guidelines with both Haring and Gilead.

Prothena Biosciences - Brand Positioning Deck

The main goal of this presentation, which was designed for an internal offsite event, was to help attendees bond by crafting a strong brand positioning plan together. Utilizing Prothena's branding guidelines, the design strategy concentrated on generating an animated interaction that encouraged audience participation and allowed for real-time updates inside the presentation framework.

Edwards Lifesciences - Sapien 3 Transcatheter Heart Valve Inservice Deck

A sneak peek of the Sapien 3 transcatheter heart valve, which was intended to be included in sales decks and training materials. This deck skillfully combined product photos into a chess theme that complemented Edward's logo colors and typography, creating a visually cohesive experience.

The wide range of clients and supporting style standards at Inizio Evoke gave me a platform to exercise creative autonomy when creating presentations. This atmosphere pushes me to think outside the box and promotes the discovery of creative ideas, which helps me create original and customized solutions for every presentation.

Takeaways

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